Descripció
The sports industry is undergoing a profound transformation driven by digitalization, connectivity, and the growing demand for safer, more personalized, and immersive fan experiences. In this context, Smart Stadiums have emerged as a strategic pillar in the modernization of the sports ecosystem, integrating technology, efficient management, and a strong user-centric vision.
This course aims to provide participants with a comprehensive understanding of capacity planning and space management strategies in sports venues, analyzing the processes that ensure safety, efficiency, and operational sustainability. It also explores immersive technologies that are redefining the spectator experience, such as augmented reality, 5G connectivity, data analytics, and automation systems, enabling more seamless interaction between clubs, brands, and fans.
The program further seeks to examine the digital transformation of stadiums as part of an intelligent management model, where technological innovation, strategic planning, and user experience converge. Through this approach, participants will be able to identify opportunities to apply smart solutions in the planning, design, operation, and communication of sports venues, strengthening their ability to lead modernization projects within the sports industry.
In summary, this one-month course represents a unique opportunity to acquire up-to-date tools on the evolution of smart stadiums, combining a technological perspective with fan experience, capacity management, and operational efficiency in an increasingly competitive and digitalized environment.
