Business and Administration in the Football Industry

€ 450 4 monthly paymenst of €112.5

€ 450

4 monthly paymenst of €112.5

Start date

Jun 10, 2024

Level: Introductory
Delivery mode: Online-based
Duration: 2 months
Average dedication: 6/8 weekly hours
Delivered in: English

Description

Usually, the sports industry represents 620 billion euros or 1% of the GDP (gross domestic product). Football generates the biggest sports segment of the global GDP since it registers over 20 billion euros a year. Locally, the economic impact of FC Barcelona in Barcelona city has been estimated in 906 million euros (near a billion) or 1.5% of the GDP of the city. FC Barcelona is one of the most successful sports clubs not only in UEFA and La Liga but also in the business market. This course will take FC Barcelona as a case study to provide students with fundamental knowledge about a football club administration.

In cooperation with Daniel G. Kelly II, Ph.D. Of the Sports Industry Management program in Georgetown University (Washington DC) and Javier Sobrino, Innovation and Strategy Manager at FC Barcelona, the Football Industry Business and Administration Certificate will offer students many conceptual frameworks to analyse the administrative business model of professional football clubs. In this program, students will analyse aspects of organizational effectiveness, as well as organization and planning of different business models taking FC Barcelona as a case study.

 

The program’s main objective is to learn to analyse the functions and relationships of managers in relation to the main administration of a football club.

Finally, the program is aimed at sports professionals who aim at leading and managing professional football. People interested in knowing the world of football management and administration.

 

 

EXPERT ADVISORS

  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |
  • COURSES THAT COMPOSE |

Module 1: Football economic activity - Key figures of the football industry.
Module 2: Football Organisations (global, national, local).
Module 3: Tournaments and football leagues.
Module 4: Football Clubs (Barça included).

Module 1: Strategy development.
Module 2: Barça’s strategic planning model - General perspective of Barça’s strategic plan.
Module 3: Use of data at the club.
Module 4: Football new reality - The future of the football industry.

Learn to

  • Implement the tools, methods and strategies in relation to tactical analysis in football, providing specific skills to satisfy the demand for specific roles by professional clubs.
  • Identify the parameters and tactical elements of the start phase of the game, in order to select, organize and transmit the most important information effectively through the use of technological tools.
  • Understand the importance of ABP in current football and, above all, obtain resources and criteria to develop the analysis of this type of actions.
  • Apply the most relevant theoretical and practical content for the analysis of the high blood pressure phase in football, which will allow you to identify and recognize the different high blood pressure situations, as well as propose tasks for its training.
  • Learn about a new observation methodology focused on Formative Football based on your own team, from training sessions to matches.

Certify your skills

Thanks to our integration with remote supervision technologies, the Verified Certificate of Approval:

  • Guarantee transparency of the certification process.
  • Validates the identity of the certificate holder.
  • Accredits the acquisition of specific competencies and skills.

What does it include?

24-HOUR ACCESS TO STUDY MATERIAL, FROM ANYWHERE, ON ANY DEVICE
Accompaniment, monitoring and virtual support from an expert in the field
ACTIVITIES AND ASSESSMENTS WITH PERSONALIZED FEEDBACK
DISCUSSION FORUMS AND INTERACTION WITH COLLEAGUES FROM ALL OVER THE WORLD
CERTIFICATE ISSUED BY BARÇA INNOVATION HUB AND ENDORSED BY THE CORRESPONDING INSTITUTION.
Self-assessment to measure your learning progress

Education

Programs

4 monthly paymenst of €112.5

€ 450