Sport & Sustainability

€ 450 4 monthly paymenst of €112.5

€ 450

4 monthly paymenst of €112.5

Start date

Jul 10, 2024

Level: Introductory
Delivery mode: Online-based
Duration: 2 Months
Average dedication: 6/8 weekly hours
Delivered in: English

Description

The world of sports is evolving rapidly and recovering from the devastating impact of the current health pandemic. Sports organizations at all levels and their respective sports events have to redefine their operational and business models to continue to engage players, sponsors, fans and other stakeholders. There is a mutual dependency between climate change, health and sport but the potential impact of sport goes much beyond the field of play. Sports organisations, fans and those working in sport, and in particular athletes, have an enormous potential to accelerate a systemic change of society to foster and encourage inclusion, healthy lifestyle, climate action and collaboration. Furthermore, sports, from organizations to leaders, to athletes and grassroots coaches, all have a role and responsibility in rebuilding societies and economies post COVID-19.

Sustainability focuses on meeting the needs of the present without compromising the ability of future generations to meet their needs. Sustainability is a holistic concept that includes ensuring the needs of people, the planet and profit, also referred to as Environment, Social and Governance (ESG). A sustainable sports programme including a sports event needs to incorporate all three elements.

The purpose of this course is to learn how to understand and approach sustainability in sport, and how to get started with your own sustainable sports action plan, whether this is in designing a programme, strategy or initiative. Additionally, you will learn how to
develop new policies, strategies and actionable plans to build resilience and develop sustainable and profitable business models for your sports organisation.

To do so, we will use the most relevant techniques and frameworks from the world of sustainability illustrated with good practices and insider stories from the world’s leading sports events and organisations such as the Olympic Games, FIFA World Cup, Athletics World Championships, Formula E races but also listen to medium and small events to understand how to start your sustainability journey.

EXPERT ADVISORS

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Module 1: The foundations of sustainability in sport
Module 2: How to develop a sustainability programme based upon international standards and frameworks.
Module 3: Measuring and reporting on impact
Module 4: Sponsorship opportunities through sustainability

Module 1: Define your vision and engage stakeholders
Module 2: Creating a plan to finance and implement your sustainability programme
Module 3: Engaging fans and athletes in sustainability
Module 4: Communicating about sustainability

Learn to

  • Knowledge of the concept and key elements of sustainability
  • Capability to relate sustainability to the organisation’s corporate strategy
  • Understanding the operational aspects of sustainability programmes
  • Capacity to drive impact measurement within an organisation
  • Equipped to effectively communicate about sport and sustainability.

Certify your skills

Thanks to our integration with remote supervision technologies, the Verified Certificate of Approval:

  • Guarantee transparency of the certification process.
  • Validates the identity of the certificate holder.
  • Accredits the acquisition of specific competencies and skills.

What does it include?

24-HOUR ACCESS TO STUDY MATERIAL, FROM ANYWHERE, ON ANY DEVICE
Accompaniment, monitoring and virtual support from an expert in the field
ACTIVITIES AND ASSESSMENTS WITH PERSONALIZED FEEDBACK
DISCUSSION FORUMS AND INTERACTION WITH COLLEAGUES FROM ALL OVER THE WORLD
CERTIFICATE ISSUED BY BARÇA INNOVATION HUB AND ENDORSED BY THE CORRESPONDING INSTITUTION.
Self-assessment to measure your learning progress

Education

Programs

4 monthly paymenst of €112.5

€ 450